Purple is the official color of the Alzheimer's movement. 

Turn Facebook Purple

Turn Facebook Purple

Change your profile picture to raise awareness.

get started

Wear Purple

Get your purple gear.

Shop for the cause


Share why you go purple

Use this hashtag to join the conversation.

Get Inspired

Look Who is Going Purple

Share your story

Be part of our gallery by sharing a photo on Instagram or Twitter using the hashtags #ENDALZ or #EndAlzheimers. Follow us at @alzassociation to stay tuned in to all the ways you can take action in June.

take action

Get involved today - because your brain is worth saving!

If 5,000 people share this on FaceBook, and just
            3 of there friends share, we will spread Alzheimer's awareness to more than 5 million people. Spread the word.

(It's small, but it's mighty.)

Turn Facebook Purple

Join us on June 21 for The Longest Day®. Together, the strength of our light will outshine the darkness of Alzheimer’s.


Make Alzheimer’s a national priority and create widespread awareness of this devastating disease.  

Become an Advocate
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Our volunteers are passionate, inspired, and making a difference in the fight to end Alzheimer's.  

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