The Communications & Outreach Coordinator works to support overall Chapter marketing and communications efforts under the leadership of the Director of Marketing and Communication, and also has direct responsibility for supporting the Director of Programs and Services in developing and implementing the Chapter's comprehensive education outreach efforts. In the latter role, collaborates with the Education Coordinator to define, refine and adapt current programs and helps to develop new programs to better meet the needs of the professional and caregiving communities in the Chapter's 23-county service area.
Essential Job Functions
Under the direction of the Director of Marketing and Communications, support and coordinate Chapter efforts to raise positive awareness of the Alzheimer's Association throughout the Western and Central Washington State Chapter; and promote: (1) use of Association services and programs by individuals, families and professionals dealing with Alzheimer's disease and related disorders; (2) engagement in advocacy and public policy, (3) participation in constituent and relationship fund raising events, (4) acceleration of research and (5) general public concern and awareness.
Coordinate Chapter online communication and social media activities, including via Facebook, Twitter, YouTube and other social media; Constant Contact; and the Chapter web site, online calendars, and blog.
Assist with media relations activities.
Assist with graphic design and copywriting/copy editing: create flyers, brochures and other collateral.
Provide project and administrative support to the Director of Marketing and Communications.
Other duties as assigned.
Education Outreach (50%)
Conduct promotion and outreach on behalf of the organization, with a focus on increasing awareness of and promoting educational presentations.
In conjunction with the Education Coordinator, deliver Chapter educational programming in the form of in-services, workshops, conferences presentations, and other trainings and activities.
Assist Education Coordinator and Programs Assistant in identifying venues and speakers.
Assist Education Coordinator to identify and meet the needs of diverse communities and populations, including those with English as a second language and rural communities.
Work closely with the Director of Programs & Services and the Education Coordinator to ensure all agreements and contract requirements are being met.
Work closely with Volunteer Coordinator and Education Coordinator to recruit volunteers as needed.
Other duties as assigned.
Bachelor's degree in communications/marketing, social work, nursing, counseling, health education, or other related field or two years equivalent or related work experience.
Knowledge regarding the broad field of aging and disabilities, Alzheimer's disease and related dementias.
Excellent writing and editing skills; knowledge of Associated Press (AP) writing style a plus.
Excellent public speaking and curriculum development skills.
Excellent customer service skills when working with internal and external clients.
Deadline and detail oriented with strong organizational skills.
Experience and comfort navigating and using social media tools.
Ability and willingness to travel within the Chapter on a limited basis.
Ability to work with diverse communities and demonstrate inclusion.
Basic knowledge of Adobe Creative Suite preferred.
Understanding email distribution tools such as Constant Contact and CRM platforms such as Convio preferred.
Understanding of search engine optimization and search engine marketing preferred.
Proficiency with Microsoft Office applications including Word, Excel and PowerPoint.