Cedar Rapids, Iowa, September 12. In honor of World Alzheimer’s Day on Sunday, September 21st, the Alzheimer’s Association is asking individuals across the globe to turn their attention to the disease and visit www.actionalz.org to take a stand.

On the website individuals can learn more about Alzheimer’s and make a donation to support research and care service programs for those touched by the 6th leading cause of death in the United States. For every dollar donated, the Alzheimer’s Association national board of directors will match it dollar-for-dollar, up to $250,000.

“The number of people affected by Alzheimer’s is growing at an alarming rate, and the increasing financial and personal costs will have a devastating effect on the world’s economies, healthcare systems and families,” said Kelly Hauer, Executive Director of the East Central Iowa Chapter. “We must make the fight against Alzheimer’s a global priority. It’s up to every one of us to learn more about the disease and join the fight.”

Currently there are more than 26 million people across the world living with Alzheimer’s and that number will quadruple by 2050. This means by mid-century more than 100 million people will be living with this degenerative disease that kills brain cells and eventually the person.

The Alzheimer’s Association commitment to raising awareness and funds on World Alzheimer’s Day is part of an accelerating worldwide effort to find better ways to treat the disease, delay its onset or prevent it from developing.

About the Alzheimer’s Association
The Alzheimer’s Association is the leading voluntary health organization in Alzheimer care, support and research. Our mission is to eliminate Alzheimer’s disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. Our vision is a world without Alzheimer’s. For more information visit www.alz.org/eci.