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The Longest Day
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Love for all those affected by Alzheimer's disease.

For those facing Alzheimer’s, every night and day are the longest!
Show them they are not alone by participating in The Longest Day—
a tribute event to honor those facing Alzheimer’s.

Thousands of Longest Day tributes take place each year between the longest night December 21, and the longest day, June 21. Participants create their own unique tributes by doing something they love, or something special to honor a loved one. These personal tributes rally others to the cause, and help raise awareness and funds for the Alzheimer's Association. Last year, over 10,000 people from nine countries participated in 3,200 Longest Day tributes and $3.8 million was raised for the Alzheimer’s Association. Now we can all do something to end Alzheimer’s. What will you do?

Activity Options:







See More Activity Ideas

A-Z Activity ideas



Easy Ways to Support Our Chapter’s Longest Day Efforts:

  1. Registration is open! Sign up to be a team captain, individual fundraiser or event host.
  2. Participate in the St. Louis Longest Day Fitness Challenge, Lemonade Stand Challenge, Good Brew Challenge, Go Purple with a Purpose, or Wine & Dine Wednesday's CampaignSee All Local Fundraising Ideas.
  3. Donate or join a Local TeamParticipants can join a team for free.
  4. Companies and individuals can join the Longest Day Heroes Club and sponsor our local efforts. Email for more info. 
  5. Support our chapter's team night at Cardinal’s Game June 30 vs. Nationals!  Share our flier with a friend.
  6. Join team Awesome! Help a couple hours a month on our event committee email

Questions? Contact Betsy Brown at 314-801-0445

Alzheimer's Night at the Ballpark: Join us for The Longest Day celebration at Busch on Friday, June 30th! See Flier for Details! Left field loge (265 - 271) for just $30! A portion of every ticket goes directly to benefit the Alzheimer’s Association.Visit to get your tickets!

Limited End ALZ t-shirts will be available pre-game at Ballpark village for those wearing Longest Day shirts and showing their ballpark receipts. Contact for details on how to purchase a TLD shirt for just $5.

What will you do on The Longest Day?

Tribute Ideas
• Go Purple for a Purpose at work and create a wall of honor for employees
• Plan a holiday light tour to honor your dad 
• Host a chili cook-off to honor a neighbor  
• Bowl for a day to honor your mom 
• Play bridge for a day to honor your wife
• Host a lemonade stand to honor your grandma
• Golf for a day to honor your former classmate
• Lead a Yoga class to honor a former colleague
• Fish for a day to honor your Grandpa
• Bike a mile a day in June to honor those affected-
See more ideas here!


Featured Events

• Webster Chess Tournament | April 22
• Nutriformance Train The Trainer | April 29 
• Fidget Square Extravaganza | April 29
Arts & Hearts for ALZ | May 7
Lllewelyn's Pub Soulard Dine Out | May 23
• Purple Mani Pedi Party | May 29
• Grove Grub Crawl | June 3

• Noodles & Company Wine & Dine Wednesday Lunch | June 7
• Bowling | June 10
• Golf Tournament Bear Creek | June 12
• 7 Shades of Purple Soiree | June 11
Granite City Food & Brewery Dine Out | June 14
• Edward Jones World Record Attempt | June 17
• Bridge & Mah Jongg Tournament | June 20

• The Longest Day | June 21
--St Louis Bridge Center | 9 a.m.- 9 p.m.
--Bridgehaven | 10:30 a.m.
Cardinal’s Game | June 30
• Disrupt Alzheimer's | July

• Trivia Night | July

View Photo Gallery
Why Fight Alzheimer’s?
Where the Money Goes

Participants Corner

Learn more at an upcoming Longest Day open house. Pop by every third Tuesday of the month from January to July here at the Association. We’ll open our doors early and stay late to help you achieve your Longest Day goals. Pop by from 7-8 a.m. or 12-1 p.m. or 6-7 p.m. Help get registered, get fundraising ideas and resources, pick up posters, fliers, brochures.

Event Flier Templates: Choose one to use to promote your event (Powerpoint)
Option 1     Option 2     Option 3

Getting Started Guide

Participant Guide

Local Fundraising Resources

TLD Fundraisers

Pledge Form

Check Deposit Form

Retail Supply Form

In-Kind Donation Request Letter Template

Tell Us Why You Fight to End Alzheimer's on The Longest Day!

Add Your Event to Local Calendar

Calendar of Local Events

Share your link and your story on social media using #ENDALZ  #THELONGESTDAY @ALZSTL  and email your story and pictures to Betsy Brown


Alzheimer's Association

Our vision: A world without Alzheimer's disease®.
Formed in 1980, the Alzheimer's Association is the world's leading voluntary health organization in Alzheimer's care, support and research.