Generous support from constituents, corporations and organizations help make a difference in the lives of those facing Alzheimer's and all other dementia while moving us closer to ending the disease. Association donor and partner contributions totaled more than $374 million in FY23.

Strategic direct marketing efforts using print and digital campaigns raised over $76.1 million and engaged more than 660,000 donors. More than $7.5 million was raised on Facebook and Instagram through birthday and evergreen fundraisers, and signature event fundraisers contributed an additional $6.7 million. Alternative giving opportunities through Facebook Challenges raised more than $600,000.

Walk to End Alzheimer's, the world's largest event to raise awareness and funds for Alzheimer's care, support and research, engaged over 300,000 participants and raised $89.5 million — a 5% increase from FY22. Thanks to tireless support from communities across the country, Walk to End Alzheimer's retained its second-place standing in the Peer-to-Peer Forum's Top 30 rankings for all fundraising runs, walks and cycling events nationwide. Fifty-nine National Teams raised more than $13 million combined.

The Longest Day had a record-breaking year, raising $12 million, including $2.8 million from 21 Global Teams. Thousands of people across the world participated in activities such as arts and crafts, baking and cooking, hiking, bridge, working out, golf and pickleball to raise funds and awareness to end Alzheimer's. Year-round participant engagement efforts contributed to increased revenue through fundraisers and donations.

Ride to End ALZ®, the Association's signature cycling event that directly raises funds for Alzheimer's research, grew by over 50%, with five in-person rides and three opportunities to ride in a location of the participants' choosing. Nearly 3,000 individuals representing all 50 states and 10 countries raised a record $4.2 million.

Revenue from generous corporate contributors totaled more than $21.4 million and earned millions of impressions to increase concern and awareness of Alzheimer's and all other dementia. A complete list of corporate supporters at the $50,000 level and above is available in the PDF version of this report.

Financial services firm Edward Jones continued its strategic alliance with the Association, giving more than $4.5 million through corporate contributions and Walk to End Alzheimer's teams. Since 2016, the firm and its associates have raised more than $40 million to help end Alzheimer's, and have committed $50 million to the Association by 2025. The company supported Walk to End Alzheimer's as a National Presenting Sponsor, along with 12,700 participants on over 3,100 teams who raised nearly $3.6 million. Demonstrating its commitment to research, Edward Jones served as a sponsor of the Alzheimer's Association International Conference 2022 (AAIC) through a $50,000 gift and provided a yearly corporate contribution of $900,000 to support Alzheimer's research in the lab, clinic and community, with the majority of funding supporting the Dominantly Inherited Alzheimer Network Trials Unit (DIAN-TU) Primary Prevention Trial.

CNO Financial and Bankers Life hosted its 21st annual Forget Me Not Days fundraiser for The Longest Day. A contribution of more than $400,000 in support of the Association was made through corporate, public and associate donations. As a Walk to End Alzheimer's National Team, CNO's participation included fundraising and sponsorship of events across all six of its corporate locations. Since 2003, this partnership has raised nearly $7.5 million for the Association.

In its second year partnering with the Association, Cutco Cutlery offered an expanded selection of limited-edition purple products and donated 10% of sales during Alzheimer's & Brain Awareness Month. The dedication of clients and associates to fighting Alzheimer's resulted in record-breaking sales, raising over $300,000. Cutco also helped increase awareness of the disease by sharing the 10 Warning Signs of Alzheimer's with customers.

BJ's Restaurants, Inc., served as a Proud Supporter of The Longest Day for a fifth year. Guests who dined in or ordered takeout throughout Alzheimer's & Brain Awareness Month were invited to donate to the Association, raising a record-breaking $272,000. BJ's Restaurants and its guests have raised more than $1 million for Alzheimer's care, support and research.

Continued support from the Association's pharmaceutical, biotech and life science sponsors and participants helped advance critical scientific initiatives, including AAIC 2022, the Alzheimer's Association Research Roundtable (AARR), the Alzheimer's Disease Neuroimaging Initiative Private Partner Scientific Board (ADNI-PPSB) and the Alzheimer's Association Innovation Roundtable (AAIR).

Part the Cloud, founded in 2012 by philanthropist Mikey Hoag in partnership with the Association, continues to fuel scientific advancements. Over 10 years, Part the Cloud has raised $68 million to fuel 65 research projects that have gone on to receive more than $1.3 billion in follow-on funding. The Part the Cloud Luncheon, held in Menlo Park, California, raised nearly $1 million to advance high-risk, high-reward research projects aimed at potential new treatments and devices for Alzheimer's and all other dementia. Part the Cloud was named a Best Health Fundraising Event in the 2nd Annual Anthem Awards in recognition of its efforts to fund Alzheimer's research with the highest probability of slowing, stopping or ultimately curing the disease.

The Jerome H. Stone Philanthropy Award for Alzheimer's Research recognizes the world's top philanthropists for advancing dementia science through their generous and transformative financial commitments. The Association presented the FY23 award to Vicky Patel, who made a leadership gift to support the Association's research program in 2015 and has sponsored multiple research grants, including U.S. POINTER.

Comprising philanthropists who make a commitment of $1 million or more to the Association, the Zenith Society sets the bar for philanthropic leadership, engagement and impact. The society welcomed three new members, increasing membership to 102. The Association received 10 Zenith-level gifts from members in FY23, including gifts to support research from the Fred A. and Barbara M. Erb Family Foundation, Mikey and Jay Hoag, JTMF Foundation, National Active and Retired Federal Employees Association (NARFE) and Eddie and Jo Allison Smith Family Foundation. The Erb Foundation's gift established the Fred A. Erb Clinical Research Fellowship. Other Zenith gifts were received from the Ray and Dagmar Dolby Family Fund, to support an effort to increase engagement in medical research among disproportionately burdened populations; Judy and Michael Harrington, to support the Association's diversity, equity and inclusion work in Indiana; and Sharon and Al Mulvey, to support dementia care coordination in New England. Zenith Society members generated a total of $52 million for the Association through personal gifts, special events, direct marketing challenges, Walk to End Alzheimer's and more. 

The Aspire Society recognizes individuals and foundations who give $10,000 or more per year through outright gifts, galas, Walk to End Alzheimer's and other avenues to support every pillar of the Association's mission. The Association was honored to acknowledge 1,600 Aspire Society members in FY23. 

The Founders Society honors those extraordinary people who make future gift commitments to the Association through their estate plans. The Association welcomed 216 new Founders Society members, bringing total membership to more than 2,500. The Association received $68 million as a beneficiary of wills, trusts, charitable gift annuities and other planned gift arrangements. 

The Alois Society, which includes donors who make an annual gift of $1,000 to $9,999, raised $20.9 million to help fuel and guide the Association's efforts.

The Alzheimer's Association Imagine Benefit, built on the legacy of the Rita Hayworth Gala, raised nearly $800,000. Founded by Princess Yasmin Aga Khan, the event was held at the iconic Jazz at Lincoln Center in New York City, and highlights included performances from Aaron Diehl, Lisa Fischer, Scarlet Envy, Talia Suskauer and the Harlem Gospel Choir. 

The Chicago Rita Hayworth Gala, also founded by Princess Yasmin Aga Khan, was held at the Four Seasons Chicago and raised nearly $700,000. Kerry Peck, a former Illinois Chapter board member, and his law firm Peck Ritchey, LLC, received the 2023 Philanthropy Award. 

Siblings Kimberly Williams-Paisley, Ashley Williams and Jay Williams hosted the fifth annual Dance Party to End ALZ in Nashville. Apple Music's Beats 1 "Today's Country" radio host Kelleigh Bannen emceed the lively event, which raised $535,000 for the Association's research grant program.