Since 2003, Mrs. Bloom’s has been sharing their love of flowers as an importer and distributor to the trade. They started their journey with retail shops and party people, but they felt something was missing. So, they decided to start giving back through consumer initiatives that benefited nonprofits.

Now, more than ever, isolation is a major issue for residents of assisted living communities. Mrs. Bloom’s wants to add some color to their lives with flowers through the PETALZ program.

The PETALZ program is offered to care community owners and managers as a unique, value-added amenity that will enhance the lives of residents, as well as increase the marketability of communities to prospective families.

Proceeds from the sales of bouquets through the PETALZ program will fund Alzheimer’s care, support and research.

Active Program Dates: Now through Feb. 28, 2022

Product or Program: PETALZ by Mrs. Bloom’s

Benefit to Association: 10% of gross sales from the PETALZ program will advance the care, support and research efforts of the Alzheimer’s Association.