The Longest Day 2018
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Use of Funds
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Contributors to non-profit organizations have a right to know how their money is being used and who is using it.  We are proud to report the Alzheimer's Association earns high marks from those agencies whose job it is to monitor the activities of non-profit organizations.

Allocation of revenues

The Association is fiscally conservative in its allocation of donor dollars.  According to the BBB Wise Giving Alliance, non-profit organizations should spend at least 60 percent of their budget on programs, with the remaining funds allocated toward administrative and fundraising expenses.  At the Alzheimer's Association - Greater Michigan Chapter, close to 80 percent of revenues goes to support programs and services while the remaining monies pays for management, general expenses and fundraising.

Guidelines for non-profit organizations

The Alzheimer's Association meets or surpasses the guidelines for nonprofit organizations, established by the BBB Wise Giving Alliance.
  • Internal Accounting Controls
  • Active Board Membership
  • Qualified Board Members
  • Evidence of pluralism and diversity
  • No practices that create false impressions or misunderstandings
  • 60 percent of annual expenses allocated to program activities
  • No persistent deficit in assets
  • Fiscal responsibility and accountability
  • Full disclosure of revenue and expenses

Donation options

The Alzheimer's Association is committed to ensuring that our donors are able to fund their areas of interest and concern.  When you make a donation to the Alzheimer's Association, you can specify how you wish your contribution to be used:
  • Local Program Support - A gift to the office in your area helps fund programs and services for those individuals with Alzheimer's and their families in your community.  The range of services provided includes: education and training for caregivers and healthcare professionals; support groups for those with Alzheimer's and their caregivers; respite; Helpline; Safe Return and public advocacy.  With the numbers impacted by Alzheimer's reaching epidemic proportion, there are incremental needs for Alzheimer care, information and education.  At the same time the needs grow as well for support that will allow access to first-rate programs, services and information regardless of income level.
  • Research - The Alzheimer's Association is the preeminent private funder of Alzheimer studies, with research grants totaling nearly $140 million since 1982.  The grants program of the Association is designed to attract more scientists to the field, and at the care of the program is a peer-review system to ensure the merit of each study.  During 2002, the Association awarded grants to 82 new projects, including a new focus area on vascular disease and its link to Alzheimer's.


Alzheimer's Association

Our vision: A world without Alzheimer's disease®.
Formed in 1980, the Alzheimer's Association is the world's leading voluntary health organization in Alzheimer's care, support and research.