ALZHEIMER'S ASSOCIATION FISCAL YEAR 2012
ANNUAL REPORT: A YEAR OF FIRSTS
This was a year of firsts for the Alzheimer's Association® and the Alzheimer's movement — a year of
exciting, tangible results, drawing further momentum to a growing cause.
But this wave of groundbreaking achievements was not attained alone; rather, it was the result
of collective action, generous investment and
firm commitment from our constituents and donors, accomplished in partnership with our nationwide organization, which includes more
than 80 chapters.
President and CEO
Chair, National Board of Directors
Increasing Concern and Awareness
By growing awareness of the disease and the Alzheimer's Association, we encourage a greater number of individuals to seek diagnosis and access critically-needed resources. In FY12, we raised concern surrounding Alzheimer's by conducting the first World Alzheimer's Month and releasing several reports to raise the public profile of the disease, including Alzheimer's Disease Facts & Figures and Alzheimer's from the Frontlines.
Advancing Public Policy
The Association is the leading voice for Alzheimer's disease advocacy, fighting for critical Alzheimer's research, care and support initiatives at the state and federal level. With the input and support of nearly 500,000 advocates across the country, the Association informed the development of the first-ever National Alzheimer's Plan, a comprehensive approach to ending the Alzheimer's epidemic that will also provide help to those facing the disease today.
Enhancing Care and Support
The Alzheimer's Association works on a global, national and local level to enhance care and support through reliable services such as alz.org and our national toll-free Helpline (800.272.3900). New, innovative tools developed in FY12, including Alzheimer's Navigator™ and AlzConnected®, focus on connecting those facing the disease with resources — and with each other — virtually.
Growing Revenue Support of the Mission
From Walk events to galas and different types of giving, the Alzheimer's Association calls on dedicated constituents to help raise funds to fight Alzheimer's. In FY12, these generous donors visibly demonstrated their powerful, ongoing commitment to ending Alzheimer's by giving more than $249 million organization-wide.
More from the FY12 Annual Report
The Alzheimer's Association is a nonprofit corporation exempt from federal income taxes under section 501(c)(3) of the Internal Revenue Code. The Association continues to meet and exceed the standards set by the BBB Wise Giving Alliance.