Dear Friend,

In September, we asked you to add your voice to the millions of people across the globe raising awareness during World Alzheimer’s Month – and we’re happy to report that your efforts equaled great success! On behalf of the 35 million people living with dementia worldwide, thank you.

Words are not enough to show the power of your contributions – so we hope these numbers will say it all:

• On Sept. 21, Alzheimer’s Action Day, the Obama Administration congratulated the Alzheimer’s Association on its “important efforts” via the White House blog.
• More than 30 members of Congress showed their commitment to ending Alzheimer’s by participating in World Alzheimer’s Month.
• National television personalities and celebrity Champions, including Anderson Cooper and Maria Shriver, joined us in going purple on Alzheimer’s Action Day.
• The Alzheimer’s Association worked with eBay to host celebrity auctions — a guitar signed by musician Glen Campbell, who is living with Alzheimer’s and a star–studded experience at Hilarity for Charity hosted by Seth Rogen and Lauren Miller.
• We saw triple the normal action on Facebook as thousands of constituents turned their profile pictures purple with the “END ALZ” graphic.
• More than 600,000 people from 185 countries left 530 comments on the World Alzheimer’s Month Web page, inspiring us the Alzheimer’s community with their words.
• More than 32,000 people donated to the World Alzheimer’s Month Challenge raising $1.1 million and counting!

We know there are countless other efforts that can’t be quantified. Together, you raised awareness of the stigma around Alzheimer’s disease, speaking up bravely about the issues people with this disease and their caregivers face. You held fundraisers at offices, schools and places of worship. You wore purple — and told people why.

With your help, we’re subtracting the stigma around Alzheimer’s, multiplying the level of awareness and dividing fear of this disease. Thank you for your efforts during World Alzheimer’s Month and throughout the year, which add up to a better world for those facing Alzheimer’s disease.

Gratefully,

Angela Geiger
Chief Strategy Officer