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HSNi Cares

HSN Cares, the philanthropic arm of HSN dedicated to empowering women and helping families in times of need, is supporting the Alzheimer’s Association with a special collection of gemstone jewelry curated by Colleen Lopez. With a nod to Hollywood glamour, the collection features fine gemstone jewelry including several emerald pieces — Rita Hayworth’s favorite gemstone. The jewelry collection will be featured on HSN on Saturday, Oct. 22, from 7-9 p.m. EST and on The segment will also share facts about Alzheimer’s disease. 10 percent of the purchase price of items in the collection sold on October 22 will be donated to the Alzheimer’s Association. Customers will also be able to add a donation at checkout. Visit and search HSN Cares to learn more.

*100% of your donation through HSN Cares will go directly to the Alzheimer’s Association. 10% of the purchase price of the gemstone jewelry collection sold on October 22, 2016 will be donated to the Alzheimer’s Association. No portion of the purchase price is tax-deductible.

Alzheimer's Association

Our vision is a world without Alzheimer's
Formed in 1980, the Alzheimer's Association is the world's leading voluntary health organization in Alzheimer's care, support and research.