Act now to have your gift matched $35 → $70 $60 → $120 $120 → $240   Dear Friend, We're halfway through Alzheimer's & Brain Awareness Month, which means our special Matching Gift Challenge will soon be coming to an end. Have you made a donation yet to help double our efforts in the fight against Alzheimer's disease? One of the essential truths many people misunderstand is that Alzheimer's is not normal aging. It's a fatal and progressive disease that attacks the brain, killing nerve cells and tissue, affecting an individual's ability to remember, think and plan. Brain changes associated with Alzheimer's may begin 20 or more years before symptoms appear. That's why your gift to this Matching Gift Challenge is so important. A foundation with a long history of support for the Alzheimer's Association has generously agreed to donate $100,000 if we can raise that same amount by June 30. That means that for a very limited time, your tax-deductible donation of $35 can become $70 — or your especially generous gift of $60 can become $120. Any amount you can give in recognition of Alzheimer's & Brain Awareness Month — a time to take action — will make a difference. Your gift today can go twice as far to help advance research toward methods of prevention and treatment, as well as enhance our local care and support services for all those affected. Time is running out on this special offer. Please help us reach our $100,000 goal and take advantage of this incredible Matching Gift Challenge while we still can. Gratefully, Donna McCullough Chief Development Officer          P.S. June 30 is right around the corner. Please give today while your support can have twice the impact.

The Alzheimer's Association is the leading voluntary health organization in Alzheimer's care, support and research. Our mission is to eliminate Alzheimer's disease through the advancement of research; to provide and enhance care and support for all affected; and to reduce the risk of dementia through the promotion of brain health. Our vision is a world without Alzheimer's disease®. Alzheimer's Association National Office, 225 N. Michigan Ave., Fl. 17, Chicago, IL 60601 © 2016 Alzheimer's Association. All rights reserved. 800.272.3900 | alz.org® | Donate View your email preferences or unsubscribe.