Campbell’s project will generate and distribute knowledge to advance the field of brain health and dementia prevention. Campbell plans to develop a global network of festivals to celebrate ageing and life with dementia that will connect people and institutions with collaborative celebrations. The festivals will be mobile, multiple-use venues that function as a conference, performance center, City Hall etc. Targeted attendees include people with dementia, community members and healthcare professionals. This work may challenge existing expectations, create social change, inspire optimism in elders and reduce stigma around dementia.
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