Make Twice the Impact with Our Spring Match Challenge
Make Twice the Impact with Our Spring Match Challenge
Help us fight Alzheimer’s and deliver twice the help and hope during our Spring 2x Match Challenge. Your gift will advance research and help provide care and support for the millions affected by Alzheimer’s.
Donate NowKim Postulart
Kim Postulart is the chief marketing officer of the Alzheimer's Association. A mission-driven and results-oriented executive, she leads the Marketing team responsible for the growth of the organization. Her teams include brand and integrated marketing, campaign strategy, digital fundraising and direct response, digital and growth marketing, and data, analytics and CRM.
Postulart has more than 25 years of experience driving revenue growth, strengthening brand impact and building high-performing teams. She previously served as senior vice president of direct marketing, where she oversaw all aspects of national direct marketing, digital fundraising, planned giving lead generation and intermediate giving programs. In this role, she led the organization's marketing strategy to advance revenue, mission impact and audience growth, while establishing and monitoring KPIs across performance, engagement and return on investment.
Prior to joining the Alzheimer's Association, Postulart spent nearly a decade at the Democratic National Committee. During her tenure, she oversaw all direct marketing fundraising operations for the DNC and the State Party Victory Fund, coordinating closely with Obama for America and the Obama Victory Fund during the 2008 and 2012 presidential cycles. Her leadership earned industry recognition, including the Marketing EDGE Rising Star Award and multiple MAXI Awards for excellence in direct marketing.
In addition to her professional work, Postulart is a founding member and current executive board member of The Nonprofit Alliance and previously served on the ANA Nonprofit Federation Advisory Council. She is widely respected as a mentor and thought leader in the nonprofit fundraising community.
Postulart holds a bachelor's degree in international studies from American University.