Geoff Heredia is secretary of the Alzheimer's Association Board of Directors. He is a sales operations executive for Splunk, a software company that was acquired by Cisco in 2024.

Prior to joining Splunk, Heredia worked at Intuit for more than 16 years in a variety of business operations and technology leadership roles. He also worked for the Federal Reserve Bank of New York, Hewlett-Packard, Oracle and several technology startups. He earned a bachelor's degree from Yale University and a master of business administration from the Stanford Graduate School of Business.

Heredia was elected to the Alzheimer's Association Board of Directors in 2019. He has served as secretary since 2024.